A big week for TaylorMade as the PGA TOUR makes its annual trip to Torrey Pines. Torrey sits 20 miles south of TaylorMade headquarters, making the Farmers Insurance Open somewhat of a “home tournament” if such thing existed. Farmers, the third stop on the West coast swing is traditionally where the golf season starts to gain momentum. This year’s tournament is no different, as the 2015 event showcases our strongest field presence yet with marquee staffers like Dustin Johnson, Jason Day, and Justin Rose returning to PGA TOUR action.
Once again, we’ve successfully secured No. 1 driver brand at Farmers, but the surprise on Tour has been the buzz emanating around the AeroBurner driver and metalwoods. On top of AeroBurner capturing the No. 1 driver model at Farmers, the fairways are even hotter, finding their way into a majority of TaylorMade staffers’ bags.
Jason Day tested AeroBurner fairways this week and has finally moved on from his trusty RBZ Tour 4, a club he confidently gamed the previous 3 seasons on tour. Day opted for the AeroBurner 3-wood HL (16.5*) after testing it on the range and during practice rounds. He was blown away by the high launch conditions achievable with new CG properties, allowing him to carry it further than his RBZ but land it much softer with less rollout.
Dustin Johnson made his return this week with an AeroBurner TP (9.5*) in hand on Thursday. This came somewhat of a surprise with Dustin being a huge SLDR fan and R15 seeming like a natural transition. He tested both R15 and AeroBurner in the offseason, but couldn’t ignore the increase in ball speed which ultimately translated to more distance. Dustin also noticed improved consistency in speed regardless of misses across the face. The AeroBurner Fairway 3HL also made it into Dustin’s bag despite playing an R9 for upwards of 5 years. Dustin loves that he is able to hit the ball high and soft off the fairway while maintaining a penetrating flight off the tee with his new AeroBurner.
Robert Garrigus tested a new AeroBurner Driver (10.5*) this week with an Oban shaft. Robert is a bomber and one of our staffers whose swing greatly benefited from the low forward CG that SLDR brought to the table in 2013. He wasn’t shy to rave about the consistency and forgiveness he’s experienced with AeroBurner in direct testing comparison against his SLDR.
Jamie Donaldson, Martin Laird, and Carl Petterson were three additional adopters of the AeroBurner driver this week at Torrey. The TaylorMade Tour Team reports most staffers testing AeroBurner have experience 2/3+ mph of extra ball speed, which is a remarkable result. The team hasn’t experienced such a significant jump in speed since RocketBallz years ago, which attests to the clubs’ trending adoption on Tour.
Check out our photo gallery below for behind-the-scenes action this week at the Farmers Insurance Open: